Does Corporate Sustainability Need to Account for Consumer Trust?

Caterina Sullivan
3 min readOct 11, 2021

In the corporate world, a number of organisations routinely use ranking systems to determine the most ‘ethical’, ‘sustainable’, ‘fair’ or ‘just’ companies.

But what does this mean in real terms for the consumer?

Many of these ranking systems are weighted in a certain way to give greater importance to some areas of…

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Caterina Sullivan

Chief Executive | Business Founder | Change Agent | Inspirational Leader | High Achiever | Role Model | Award-Winner